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See separate page on Mac OS X Resources

Also see our links to articles on related aspects of promoting a website.

When I started my House MD site, I wanted to check the statistics better than I had for any previous website. I stumbled on a lovely stat checker called Web-Stats:
They offer a free month long trial. After just over a week, Web StatsI decided that I had to have the Premiem membership for the page views it offers. But the part I use the most is the last 100 visitors. It tells me what page they came into my site using, where they came from and if it was a search engine what search term they used to get that page. So, if I have a better page for that term, I just adjust the content of the two pages to be sure that future visitors get the page they want. And I can follow trends, find out exactly when someone is linking to me, etc. With the page views, I can also track the exact path taken by each of the last 100 visitors. And using another section, I can track what the average person clicks on from any page in my site to see what their next page view is likely to be. Then using the techniques I discuss in this site, I can adjust the site to better serve my viewers. Note: Choose "No" for the visible hit counter. No one believes a hit counter anyway.

Some of the books, I find especially useful
HTMLNew Edition (August 2006)
HTML for the World Wide Web with XHTML and CSS: Visual QuickStart Guide, Sixth Edition
Elizabeth Castro (a Visual Quickstart Guide from Peachpit Press)
  • I have owned dozens of HTML books. Some really thick and expensive. This is the only one I use. The thing is that I don't have a memory to speak of. So if I haven't used a particular code in a few months, I'm not totally sure if I remember it right. So I turn to this thin, inexpensive book to check and I usually go right to the code I want. Good index and quick explanation and sample of the code. Not excessive explanations. Most books in the Visual Quick Start series are good but this is the best of them. Also good for a beginner. This book will also be availabe from Amazon UK.

Web Marketing
Web Marketing For Dummies
by Jan Zimmerman
Published January 2007
34% discount

How to make a successful website
Net Words Net Words: Creating High-Impact Online Copy
by Nick Usborne
Several pages are available at the link above and I learned a lot just looking at them. Also this has been recommended by famous Search Engine Experts (although I am an expert, I am not famous).
Content Critical Content Critical: Gaining Competitive Advantage through High-Quality Web Content
by Gerry McGovern, Rob Norton
This looks good but no samples available
Also this Dreamweaver book: Adobe Dreamweaver CS3 Hands-On Training (Paperback)by Garrick Chow (Author)


Some websites, you might want to check out
  • MIS, Inc. - This is the company I work for. We are a large firm (for Albuquerque) with a wide variety of skills
  • Website Promotion & Search engine Optimization (SEO): Provides website promotion, search engine optimization and submissions with traffic hit packages
  • ReallyBig.com - more than 5000 resources for web builders including free clip art, CGI scripts, tutorials, counters, fonts, html, java, animation, backgrounds, icons, wysiwyg editors, buttons, photographs, site promotion, and much more.
  • Affordable Website Promotion & Ranking Services: Engaged in website promotion and website optimization services with results.

Photoshop

The best software

Photoshop CS2
This item ships FREE with Super Saver Shipping.
Photoshop Elements

But not everybody needs a full version of Photoshop. They also offer Photoshop Elements which allows someone to do just about anything they want to do with pictures and somethings with images.


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Send your Comments or Questions to: bewarne@bewarne.com
This page last updated August 16, 2007
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